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Orenda Coffee

Branding, Art Direction

Orenda is a perfect companion for true coffee connoisseurs. It is simple in use, Orenda coffee machine was created in order to extract exquisite flavours of your coffee. Just select coffee beans and press the button. It learns your preference and grows with you every cup.

Orenda commissioned us to create a new brand identity both simple as the usage process of their coffee machine and minimalist as the product design. Smooth oval shapes of the coffee machine were carefully transformed in the logotype design. Colour palette continues the minimalist tones of the product: white, silver, black and coffee brown. Clean surfaces, textures, and special attention to details became attributes of the new brand identity.


Credits:

Brand identity, art direction: Comence design studio
Photography: Daniil Zherdev
Animation: Vladislav Usatyuk

Paper: Colorplan Ice White (270 gsm)
Foil: Kurz Alufin Special

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